Location Intelligence for Enterprise USA – June 14-15th
Date: June 14th, 2012

Location: Chicago, IL

Venue: Hilton Suites, Chicago [ view map ]

Details:
Key Strategies to overcome data security, communicate the real value in geospatial information and cash in on the location intelligence goldmine

USA’s premier location intelligence conference is back. Focusing on to how effectively meet challenges faced by companies selling to enterprise in order to cash in on Location Intelligence boom.

More than 80% of business data now has an associated address or region which means that location is big business.

Location Intelligence is now becoming a necessity rather than a luxury, don’t be left behind in the race to adopt it

However, one essential issue remains: what is the most effective strategy for companies to monetize location intelligence? Make this a turning point for your company and discover, analyse and learn about the best ways to make huge profits in the B2B environment.

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Initial Research suggests some of the key themes will include:

Real life business examples: Hear used cases from retail, real estate and agriculture on Location Intelligence – what works and what doesn’t
Monetize location intelligence for enterprise and explore new business models: Analyze how working business models are seeing an ROI, and take away best practices to apply to your company
Overcome marketing barriers: Hear about the latest ways to overcome the problems of marketing location intelligence to enterprise
Innovative ways to maximize the value created by mobile and sensor based data information: How to integrate the mashup of data and business intelligence using the latest network technologies that can recognize, filter, analyse and route geospatial information to users
Migration of GIS platforms from desktop to online: Analyse the implications of the shift from desktop software to web platforms and understand how the industry will be impacted by power shifts between the major players
Security, privacy, data ownership and control: Hear the legal, infrastructure and business perspectives on how to reduce risk whilst delivering the maximum possible value to users in the enterprise space
Aggregating, integrating and analysing data: Get insider insight into data harmonization and maximize your communications to enable cost effective data analysis
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